PROJECT DESCRIPTION

Caio Terra is a multiple Pan American and World Jiu-Jitsu champion. He is considered to be one of the best "pound for pound" submission fighters in the world.

We wanted to create a training video that looked and felt like a feature film. All the content was released on the AppStore in a series of iOS Mobile Apps. We found the perfect location and focused on lighting and camera movement. During the filming we noticed how the light would move through the space as the sun tracked across the sky. We couldn’t resist and had to shoot the time lapse and came up with this great idea for the promotional piece that captured the movement of Jiu-Jitsu and the movement of light.

PROJECT DETAILS

  • Client : Caio Terra
  • Date : 21 November 2014
  • Tags : FeaturedSports